You must had heard the phrase ‘ready, fire and aim’, a number of us have been part of a team who are alway ‘ready’ keen to move and then ‘fire’ in all directions and finally ‘aim’ to realise we’ve missed the target. Missing the target completely, wasting resources and time resulting in damage to brand, customers and a general lack of confidence. Strategy is a long-term plan of activities designed to achieve a goal or a set of objectives. A core management function, strategy states how business should be conducted in each area of operations in order to successfully accomplish the goals and objectives.
Strategy is planning, it’s the art and some science of planning and directing large scale operations. This is the ‘WHAT’ and not necessarily the ‘HOW’.
Below are a series of tips you can take away and practice.